At Digital White we have been watching with interest the continued roll out of tablets across the hospitality and airline industries. Recently American Airlines have announced they will be giving First Class Passengers use of tablets. They are not the first airline to show interest in integrating tablets into their services with JetStar, Air NewZealand and Air Baltic all trialing iPads.
In the hospitality industry numerous hotel groups have been looking into rolling out iPads for customer use or to increase staff productivity. The Intercontinental Hotel Group has researched whether the gadgets would make hotel staff more versatile to the needs of customers.
This is an important development for a number of reasons. Firstly it cements that tablet computers’ uses are continually expanding, as airlines and hotels alike ‘go digital’… It will be interesting to see which sectors of the industry are next. Secondly it is another step in the shifting emphasis towards mobile technology, which shows no sign of dampening. Finally it is an opportunity for innovation and creativity within the application industry. It’s a good thing that it’s what Digital White does best!